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Heineken NV: Workplace HIV/AIDS Programs in Africa (B)

9-303-064
Résumé
Second in a three-part series that explores the multifaceted organizational and strategic choices that companies now face as a result of the global AIDS epidemic. Heineken is considering becoming one of the first companies to offer AIDS drugs (antiretroviral therapy) to employees and their families. Hans Wesseling, the corporate HR manager, and his colleagues in the medical department must consider the organizational, financial, and social impact of this decision and present a recommendation to the board. Shows how Heineken is responding to the epidemic and considering it as part of the company's corporate social responsibility.
Mots-clés
Developing countries;AIDS;Leadership;Project management;Social enterprise;Social responsibility;Employees
Public
Case (Field)
Secteur d'activité
Geographic Setting: Africa;Netherlands
Industry Setting: Developing countries;AIDS;Leadership;Project management;Social enterprise;Social responsibility;;;;;;;Employees
Number of Employees: 40,025
Gross Revenue: $8 billion revenues
2001
Livraison par lien de téléchargement
7
Non

Adhérents : 5,10 € HT / Non adhérent : 5,50 € HT
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