Chari: Exploring Fintech in Morocco

This case examines the challenges and opportunities of doing business in Morocco. It highlights Morocco's unique economy where cash remains a dominant player in the market despite global advancements in digitalization. The case also explores the various cultural and social factors that impact the business environment. This is illustrated through Chari, a Moroccan based inventory procurement app, which hopes to navigate Morocco's fintech landscape by utilizing the country's dense network of small mom and pop shops.

Business and government relations;Business history;Business models;Entrepreneurship;Social entrepreneurship

Case

Geographic Setting: Morocco
Industry Setting: Financial service sector;Transportation and distribution
Number of Employees: Small

Livraison : Livraison par lien de téléchargement

Nombre de pages : 38