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Baidu, Alibaba, and Tencent: The Three Kingdoms of the Chinese Internet

9-615-039
Résumé
This note provides an overview of the Chinese Internet by describing its leading three companies: Baidu, Alibaba, and Tencent (BAT). While BAT had previously focused their respective businesses on distinct sectors of the online economy-Baidu for search, Alibaba for e-commerce, and Tencent for games and instant messaging-the proliferation of mobile devices in China introduced new territory to be conquered. By the end of 2014, BAT had each made a series of investments and acquisitions to aggressively compete with each other and with other competitors in the emerging mobile space. This note can be used as background for any discussion related to the Chinese Internet industry.
Mots-clés
Competition;Information technology;Operations management;Technology
Public
Case
Secteur d'activité
Geographic Setting: China
Livraison par lien de téléchargement
20
Non

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