How can Apple manage rising operational and reputational risks in sourcing coltan amid the M23 crisis in the DRC?

This case explores the strategic and ethical dilemmas faced by Apple amid growing scrutiny of its mineral supply chain. As conflict intensifies in the eastern Democratic Republic of the Congo (DRC), where a majority of global coltan reserves are located, Apple faces mounting pressure related to its sourcing practices, including critical media coverage, activist-led protests, and legal complaints filed by the DRC government.
Three options for addressing these multi-faceted risks are discussed, ranging from targeted risk mitigation to significant investments in full supply chain accountability.

The case draws on real-world developments and invites critical thinking about corporate responsibility, global regulation, and the strategic complexity of sourcing in conflict-affected regions.

- Identify the role of geopolitics in shaping global supply chains
- Evaluate strategies to mitigate operational and reputational risk in challenging geopolitical environments, including supply chain diversification, expanded recycling, and the development of independent traceability and audit mechanisms
- Make and justify strategic sourcing decisions under uncertainty

Technology - Mining - Supply chain - Strategy - Political risk

M2
Masters spécialisés
MBA, Executive MS
Cadre, Dirigeant

Technology

Année de la problématique : 2024

Livraison : Livraison par lien de téléchargement

Nombre de pages : 11

Temps d'utilisation : 3h00

Code du secteur d'activité : 72 - Activités informatiques